A custom originated in China in 1993 precisely on 11.11 where the number 1 is a clear reference to a single individual, it has come down to us and at the historic Conti Borbone Bookbindery we thought we would not leave our single customers alone by offering them a 10 percent discount on all our personalized products such as marbled paper and leather photo albums, guest books, journals, leather underpads and on all leather goods, document holders, credit card holders, document holders and key chains.